Journal of Business Administration Research

Trend of Economy and Business Development in a Composite Environment

Anpi Chang — 2021-11-03

The Vocational Integration of Students-Apprentices in the Context of a Pandemic Crisis: Feedback from the University CFA in Corsica

Christophe Storaï — 2021-10-28

The COVID-19 pandemic has generated major economic impacts in the vast majority of countries, including falling GDP and global trade, massive job losses, deficits and increased public debt. If quasi-generalized interventionist economic policies have made it possible to cushion the paralysis of the productive devices, the short-term global outlook remains very uncertain. In this gloomy context, what will be the situation on the labour market, and in particular the vocational integration of students? Corsica presents the example of a small island territory in search of a regional development scheme based on the economy of knowledge and competence. In this major structural perspective, the University Apprenticeship Training Centre (CFA UNIV) in the Corsican region has been striving, for a decade, to contribute to the enhancement of students-apprentices vocational integration from the University of Corsica. Within the scope of its activities, are the monitoring and evaluation of the students-apprentices’ professional integration from the University of Corsica. Since 2011, the carrying out the annual surveys on students-apprentices’ future from the University of Corsica has demonstrated the capacity of the sandwich course training in Higher Education simultaneously to boost the employability of skilled human capital and the growth of local business structuring. This contribution will aim to synthesize ten years of CFA UNIV experience and will endeavour to analyse the localized consequences of a global pandemic crisis on the nature of the vocational integration student-apprentices from the University of Corsica in a small territory island.

Impacts of COVID-19 on Informal Workers and National Policies in China

Kadiriya Kaimaier — 2021-10-28

The impact of the epidemic on China's economy is huge. By analyzing the impact of the epidemic on the informal economy and consulting the measures taken by local governments in Sichuan to restore the stall economy in the post epidemic period, this paper classifies and refines the measures made by urban governments of different sizes of cities, puts forward relevant laws, and puts forward opinions and forecasts on the future trend of the stall economy and stall economy in the post epidemic period. Due to the impact of the epidemic, people's awareness of self-protection has increased, local governments have also strengthened prevention and control, and the business of vendors has been seriously affected. The Sichuan case shows that the government's encouragement is an important guarantee for the rapid recovery of the stall economy. At the same time, reasonable control is a necessary means to prevent the recurrence of the epidemic. For the future trend of the stall, it is a trend to set up permitted-vending-places (shudaoqu). Selecting an address according to the nature of the commodity is the guarantee of sales.

Talent Value Creation during Digital Transformation: A Inductive Model of HR Reengineering

Hsiu-Hua Hu — 2021-10-26

In this study, we are to explore (1) features of HR reengineering, (2) the impact of business digitalization strategies on digital transformation and HR engineering, (3) the impact of business digitalization strategies and HR reengineering on talent value creation, and present the results of a qualitative study that offers insight into 42 “thought units”, which were “categorizing” into four dimensions corresponding to our research questions: (1) plan, (2) do, (3) check, and (4) action. The “check” dimension corresponds to the four key features of HR reengineering related to business digitalization strategy, and how to create talent value when a company successfully implements business-led digital transformation, HR reengineering, and talent value creation, including (1) talent planning, (2) talent introduction, (3) talent adjustment, and (4) talent development.

Social Media Shopping as a Driver for Brand Trust and Brand Commitment

Ayse Begum Ersoy — 2021-11-03

Globalization and developments in digital technology paved the way for online communication, mobile penetration, and social media. Digital platforms and particularly social media have become popular sources of news and online interaction. Literature review so far reveals more than one billion social media users exist globally and use social media for shopping purposes. Hence, social media has become one of the most popular tools companies using for brand relationship building activities. The effect of social media on building customer commitment needs to be explored. This article aims to identify social media use among Turkish 18-40 years old in building commitment towards their favorite brands.