, Faculty of Arts, School of Culture and Communication, University of Melbourne, Parkville VIC 3010, Australia, Australia

• Journal of Psychological Research Vol. 2 , Iss. 2 (April 2020) - Articles
  Antecedents of Microblogging Users' Purchase Intention Toward Ce-lebrities' Merchandise: Perspectives of Virtual Community and Fan Economy
  Abstract  PDF  cover letter