Macro Management & Public Policies

Abstract: Almost Vietnamese big businesses often use outsourcing services to do marketing researches such as analysing and evaluating consumer intention and behaviour, customers’ satisfaction, customers’ loyalty, market share, market segmentation and some similar marketing studies. One of the most favourite marketing research business in Vietnam is ACNielsen and Vietnam big businesses usually plan and adjust marketing... More

Abstract: As a typical informal system, social capital plays an important supplementary role in China’s economic transition period. Informal finance based on commercial credit plays a role in the economic cycle. However, there is currently a lack of literature to directly examine the impact of social capital on the use of commercial credit by enterprises. This... More

Abstract:

The state budget balance is always an extremely important issue for each government. In 2020, Vietnam has a relatively small-scale economy. Its economic scale and GDP per capita reached 271.2 billion USD and 2,779 USD respectively. Budget revenue is still limited, but the need for recurrent spending and development investment is still very... More

Abstract:

The focus of this research lies in community empowerment based on culture and local communities as well as sustainable ecotourism, which is directed at a complicated mechanism of empowerment elements, local culture that is thick in ecotourism to get added value for the novelty of ecotourism research. The object of research is Wasur National... More

Abstract:

As public service testing structure of testing products, the quality of product testing report issued by the third-party laboratory has a great impact on the healthy development of market economy. In the face of the new situation of rapid economic development, the third-party laboratory develops rapidly, but the government supervision is not in place, which... More