The Role of Value Segments in Shaping the Cognitive Discourse of English-Language Culture

Authors

  • Anna Krychun

    Department of Foreign Languages for Natural Sciences, Yuriy Fedkovych Chernivtsi National University, Chernivtsi 58012, Ukraine
  • Ivan Bakhov

    Department of Foreign Philology and Translation, Interregional Academy of Personnel Management, Kyiv 03039, Ukraine
  • Iryna Osovska

    Department of English, Yuriy Fedkovych Chernivtsi National University, Chernivtsi 58012, Ukraine
  • Iryna Kazymir

    Department of English Language, Kamianets-Podilskyi Ivan Ohienko National University, Kamianets-Podilskyi 32302, Ukraine
  • Halyna Kemin

    Department of English Language Practice and Methodology of Its Teaching, Drohobych Ivan Franko State Pedagogical University, Drohobych 82100, Ukraine

DOI:

https://doi.org/10.30564/fls.v7i6.9525
Received: 15 April 2025 | Revised: 16 May 2025 | Accepted: 5 June 2025 | Published Online: 10 June 2025

Abstract

In view of globalization, the study of the interaction of value segments with cognitive models of English-speaking discourse is important for understanding the mechanisms of intercultural communication. The aim of this study was to identify the mechanisms of influence of value segments on shaping of cognitive discourse of English-speaking culture through the study of their interaction with cognitive models and cultural landmarks. The study employed the following methods: cognitive discourse analysis (CODA), content analysis, survey, and statistical analysis (analysis of variance (ANOVA) and correlation analysis). The results showed that among cultural landmarks, Social Relations (4.4) and Long-Term Orientation (4.1) had the highest average scores, which play a key role in the formation of cognitive models of discourse. The Empathy (4.4, correlation 0.80) and Creative Thinking (4.3, correlation 0.81) cognitive styles demonstrated the greatest impact on shaping of value segments. ANOVA results (F = 3.24, p = 0.04) confirmed statistically significant differences between groups of respondents in the influence of their cognitive models on discourse. The practical significance of the results is the possibility of their use for the development of educational programmes aimed at the development of intercultural sensitivity, empathy, and critical thinking. Future research may include expanding the sample, involving representatives of different cultures and conducting an analysis of discursive models in multilingual environments.

Keywords:

Cognitive Discourse Analysis; Content Analysis; Value Segments; Intercultural Sensitivity; Cognitive Models; English-language Discourse

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How to Cite

Krychun, A., Bakhov, I., Osovska, I., Kazymir, I., & Kemin, H. (2025). The Role of Value Segments in Shaping the Cognitive Discourse of English-Language Culture. Forum for Linguistic Studies, 7(6), 724–736. https://doi.org/10.30564/fls.v7i6.9525

Issue

Vol. 7 , Iss. 6 (July 2025)

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Article

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Copyright © 2025 Anna Krychun, Ivan Bakhov, Iryna Osovska, Iryna Kazymir, Halyna Kemin

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This is an open access article under the Creative Commons Attribution-NonCommercial 4.0 International (CC BY-NC 4.0) License.